Our Purpose

At Dear Darling, our purpose is simple: to lift the weight from families navigating loss. We’re here to bring clarity and comfort when life feels overwhelming - coordinating the details, connecting trusted resources, and creating space for families to focus on what truly matters. Rooted in community and compassion, we aim to make every next step easier, more personal, and handled with genuine care.

Meet Lena & Zabeth

Between the two of us, we have spent over 40 years working with what really matters - people. Lena has guided teams, personalities, and big ideas through her years in HR, while Zabeth has helped families, kids, and customers navigate everything from policies to playgrounds. Together, we've mastered the art of listening, organizing chaos, and keeping a sense of humor when life gets messy. Dear Darling is our shared way of turning that experience into something deeply human - helping families find calm, clarity, and maybe even a small smile during the hardest moments.

Zabeth Chacon

Co-Founder

Lena Alvarez

co-founder

woman wearing yellow long-sleeved dress under white clouds and blue sky during daytime

Dear Darling made a tough time feel manageable with their gentle, clear guidance.

M.J.

A serene photo of a comforting hand gently holding another in a softly lit room.
A serene photo of a comforting hand gently holding another in a softly lit room.

Their thoughtful support brought calm and clarity when I needed it most.

L.K.

A peaceful scene of a quiet desk with a notebook, pen, and a warm cup of tea.
A peaceful scene of a quiet desk with a notebook, pen, and a warm cup of tea.
★★★★★
★★★★★